The financial services sector is currently navigating a “gold rush” of AI-washing. Every legacy software provider has suddenly “integrated” neural networks, and every consultant is now an “AI Strategist.” For the busy adviser, this creates a significant amount of noise, making it difficult to discern genuine innovation from repackaged automation.
In a regulated environment, the stakes for being wrong are higher than in almost any other industry. This raises a critical question for the 8MDS community: When everyone is claiming expertise, who should you actually listen to?
The Expertise Illusion
The problem isn’t a lack of information; it’s a lack of contextual information. Generalist AI consultants often fail to grasp that for a financial adviser, a “hallucination” isn’t just a technical glitch, it’s a potential breach of FCA COBS rules or a data privacy catastrophe.
